In Media News, Emotional Logic Interface Unveiled
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In the News
May 15, 0205
In Media News, Emotional Logic Interface Unveiled
The launch of Sooth's ELI is the most recent tech development in media
Most marketers still make decisions based on demographics and transactions, but those only drive 7% of buying behavior. ELI was built to decode the emotional, practical and situational needs that account for 13 out of every 14 buying decisions. Brands are drowning in data, dashboards and AI hype. ELI delivers clarity, fast.
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