← All News & Takes
The drivers of Gen Z consumer decisions are…
A new study by Sooth reveals key factors driving Gen Z consumer decisions, highlighting the impact of social media, relationships, and gamification based on extensive AI-analyzed data
Our study identifies the key factors influencing Gen Z consumer decisions. Using AI-driven psychographic models on data from surveys, social conversations, and media usage involving over 200 million people, Sooth has unveiled intriguing statistics on Gen Z’s behavioral drivers, focusing on areas such as social media, interpersonal relationships, and gamification.
Original source:
Click here to read more