How Sooth Cracks Emotional Insights

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How Sooth Cracks Emotional Insights

Hear more about our predictive intelligence firm's data-driven approach to emotional insights

Sooth founder Ian Baer joins an episode of thinkfuture: imagine it. build it. live it. to discuss how Sooth uses AI and data analytics to dig into emotional insights. Discussed are topics of Gen Z, lazy generational stereotypes, and how the Sooth method crunches massive data to get inside audience heads, decoding their behaviors and needs in order to help brands get personal and empathitie with cutomers.

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