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Gen-Z Influence on Pharma M&A

Ian Baer discusses our recent research on major behavioral shifts in Gen-Z and how pharmaceutical and healthcare brands can adapt to engage this elusive generation

Ian Baer shares insights from their recent data and research on significant behavioral shifts within Gen-Z and offers strategies for pharmaceutical companies and healthcare advertising agencies to effectively engage this elusive generation.

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Gen-Z Influence on Pharma M&A

Ian Baer discusses our recent research on major behavioral shifts in Gen-Z and how pharmaceutical and healthcare brands can adapt to engage this elusive generation

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